Last updated on October 7th, 2024 at 05:11 pm
There is generally less marketing and branding of generic medications compared to brand-name medications. This is because generic medications are intended to be chemically equivalent to brand-name medications and are not considered to be innovative or unique products. As a result, generic manufacturers do not typically invest as much in marketing and branding as brand-name manufacturers do
Another reason is that generic medications are typically sold at a lower price than brand-name medications, which may make it more difficult to recoup the costs of marketing and branding efforts.
Medkart strives to educate patients about Generics and empower them with choice in medicines. Visit medkart.in for more information.
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